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Sports and Fitness Administration Career Outlook

The Sports and Fitness Administration Program prepares individuals to apply business, financial and physical education principles to the organization, administration and management of athletic programs, athletic teams, fitness/rehabilitation facilities, health clubs, sports recreation services and other related services. It includes instruction in program planning and development; business and financial management principles; sales, marketing and recruitment; event promotion, scheduling and management; facilities management; and psychological and social issues surrounding professions related to the program.

To find out more about your major including potential areas and employers, required skills, job outlook and median pay, please access the Occupational Outlook Handbook or the O*Net website.

Career Outlook

Explore the subsections below to learn more about the potential skills a student with a sports and fitness administration major can develop, as well as the potential positions and areas a student may enter and the type of employers that hire students with this degree. Please note that these are not exhaustive lists and should be used as a starting point.


As a sports and fitness administration major, students may develop or advance skills including analytical thinking, problem resolution, communication, collaboration, instructing, monitoring, service orientation, evidence-based research and scientific writing.


Graduates with a degree in sports fitness and administration can work as recreation managers, health and wellness directors, athletic directors, personal trainers, sports performance coaches, strength and conditioning coaches and sports facility owners/managers.


Graduates with a degree in sports and fitness administration can work within the following areas: amateur athletics, coaching/recruiting, compliance, sports information, facility management, equipment management, ticket sales, public relations, sponsorship sales, fundraising/development, event management, player development, stadium operations, sports merchandising, product representation, travel/event planning and journalism.


Graduates with a degree in sports and fitness administration can work for colleges and universities, sports teams, state/sport governing bodies, Olympic committees, Special Olympics, sports camps, convention/visitor bureaus, parks and recreation facilities/departments, players' associations, sports marketing firms, retail stores, equipment suppliers, fitness centers/health spas, TV/radio stations and newspapers/magazines.

Helpful Resources

Use the employment opportunity resources below to kickstart your pre-professional or professional experience search. You may also identify a professional or student organization to join and network with individuals in your major and field. Please note that these are not exhaustive lists and should be used as a starting point.