Saint Xavier University

University Relations

University Relations Staff

Get to know the figures behind Saint Xavier University's marketing and communications.

Brian Bartelment
Office: O'Grady Center
Phone: 773-298-3924
Email: bartelment@sxu.edu

Brian Bartelment
Web Marketing Manager

Brian Bartelment is both a former student worker in University Relations and an alumnus of Saint Xavier University. He joined the University in 2014 as web marketing manager, where he, as part of the web development team, assists in maintaining the content management system, OU Campus. He serves the University community by reviewing content to ensure published pages and emails meet formatting and style guidelines.

Bartelment also oversees the yearly updates to the scholarship directory, academic catalogs and handbooks. Additionally, he maintains newsletters and email marketing, and he directs student workers to help improve the consistency, style and accessibility for the institutional website.

Paw Print Headshot Avatar Red
Office: O'Grady Center
Phone: 773-298-3923
Email: diaz@sxu.edu

Cindy Diaz
Manager of Digital Strategy

Cindy Diaz studied at Saint Xavier University for both undergraduate and graduate degrees. Since February 2014, she has worked with the University in various roles and currently serves as the manager of digital strategy. Diaz oversees the external websites and makes them effective marketing tools. She is responsible for developing and implementing web strategies relating to web page creation and design initiatives to make the websites relevant, innovative and interactive. She also manages the University's social media to create a more engaged online community.

Michael Grimm
Office: WAC L-122
Phone: 773-298-3411
Email: grimm@sxu.edu

Michael Grimm
Associate Director of Production Services

Michael Grimm joined Saint Xavier University as a staff member in 2008. He completed his studies in mass communication and art at SXU, where he was honored with the Outstanding Art and Design Student award. Prior to joining SXU, Grimm worked on multimedia productions while freelancing for various production companies. In conjunction with working at Saint Xavier University, he continues to work as a commercial photographer and studio artist.

Paw Print Headshot Avatar Gray
Office: O'Grady Center
Phone: 773-298-3952
Email: hulbert@sxu.edu

Chris Hulbert
Graphics and Web Designer for Special Projects

Chris Hulbert has been with the SXU since 2013. In his role as a graphic designer, Hulbert is responsible for the production of internal, external and electronic communications for use by the University community for branding of the University identity and for all marketing/promotion campaigns.

Abel Juarez
Office: WAC L-122
Phone: 773-298-3823
Email: juarez@sxu.edu

Abel Juarez
Multimedia Specialist

Abel Juarez was enrolled at Saint Xavier University pursuing a B.A. in Studio Arts. Before joining University Relations in summer 2018, he served as a producer for Production Services while a student at SXU. Along with freelance photo and video work, Juarez also produces independent short films.

Patrick Massoels
Office: O'Grady Center
Phone: 773-298-3325
Email: massoels@sxu.edu

Patrick Massoels
Media Relations Specialist

Patrick Massoels joined the Office of University Relations in 2018. A graduate of Saint Joseph's College and Purdue University, Massoels started his career in higher education working with collegiate marketing and broadcasting. As media relations specialist at SXU, he is responsible for publicizing the mission, stories and achievements of the University by working with faculty, staff and students as well as a wide range of media outlets.

Paw Print Headshot Avatar Gray
Office: O'Grady Center
Phone: 773-298-3323
Email: psik@sxu.edu

Karen Psik
Executive Assistant

Karen Psik has been with the University since 2000 when she began working with the Office of Admission. In 2005, she made the switch to University Relations where she now provides administrative support. She also provides assistance for the University Relations overall operational budget by creating quarterly budget updates; checking, processing and submitting invoices; resolving billing discrepancies; reconciling department credit cards; processing expense reports for the department; and maintaining budget related records.

Deb Rapacz
Office: O'Grady Center
Phone: 773-298-3326
Email: rapacz@sxu.edu

Deb Rapacz
Associate Vice President, Marketing and Communications

Deb Rapacz has been with Saint Xavier since 2010, serving in multiple roles as an adjunct faculty member, assistant professorial lecturer, executive director and assistant dean.

Rapacz currently directs University Relations as the associate vice president for marketing and strategic communications. In this role, she is responsible for leading and managing the University's marketing, public relations, social media, website and digital activities to advance the University's mission, core values and strategic directions. Rapacz coordinates and supervises staff to develop a top-flight external relations and internal communications program and leads them in developing successful marketing and public relations efforts that enhance the image and visibility of the University. She also continues as an adjunct faculty member, teaching marketing classes at the Graham School of Management.

Laura Richardella
Office: O'Grady Center
Phone: 773-298-3365
Email: richardella@sxu.edu

Laura Richardella
Marketing Communications Manager

Laura Richardella is both a former student worker in University Relations and an alumna, having graduated in 2013. As the marketing communications manager, she is responsible for enhancing the University brand through quality online, radio, paid social media and print advertising, keyword research and campaign creations while providing support in reaching goals for University branding and recruitment and retention of students.

Alicia Roberson
Office: O'Grady Center
Phone: 773-298-3324
Email: roberson@sxu.edu

Alicia Roberson
Director, Marketing and Communications Projects

Alicia Roberson began working at Saint Xavier University in 2016 as the manager of content strategy, before her current role as director of marketing and communications projects. A journalism graduate of Eastern Illinois University, Roberson began her career as a newspaper reporter, writing articles on entertainment and dining before transitioning into public relations and marketing in higher education.

Alejandra Torres
Office: O'Grady Center
Phone: 773-298-3327
Email: torres@sxu.edu

Alejandra Torres
Senior Graphic/Web Designer

Alejandra Torres is an alumna and has been with SXU since 2002. You have seen some of her award-winning work over the years throughout the University. As a graphic designer, she is responsible for the production of internal, external and web related communications for use by the University community in student recruitment, alumni relations, fundraising, marketing, publicity and special events. She is also a professional photographer and has had her work featured in multiple publications.

Rachel Weyer
Office: O'Grady Center
Phone: 773-298-3933
Email: weyer@sxu.edu

Rachel Weyer
Media Content Editor/Writer

Rachel Weyer began her journey with University Relations interning as a web editor. Upon graduation, the office realized how valuable she is and that they must find a way to keep her! She then took on the position of a freelance writer and editor before she was hired on full time in May 2017.

Currently, Weyer coordinates all marketing content initiatives, both internal and external, to increase awareness, understanding and engagement with the University's targeted audiences. She also authors text for marketing, advertising, brochures, website content and articles for publication.